Turn your luxury watch into instant value with 971 Watch Co. Whether you’re upgrading, liquidating, or simply reshuffling your collection, we offer a fast, secure, and seamless selling experience.

Why Sell Your Watch to 971 Watch Co?

  • Instant Valuation: Get a quick and accurate market-based offer.

  • Fast Payouts: Receive payment on the spot through bank transfer or cash.

  • Trusted Expertise: Our team specializes in evaluating high-end brands such as Rolex, Audemars Piguet, Patek Philippe, Richard Mille, and more.

  • Secure Process: All assessments, transactions, and handovers are handled with full confidentiality and professionalism.

  • Fair Market Prices: We follow real-time market demand to give you the most competitive value.

How It Works

  1. Submit Your Watch: Share photos, details, and the condition of your timepiece.

  2. Get Your Offer: We provide a valuation within minutes.

  3. Meet & Verify: Visit our store or request a secure pickup (UAE only).

  4. Instant Payment: Once authenticated, you receive your money immediately.

What We Buy

  • Luxury watches (new, unworn, or pre-owned)

  • Full-set and partial-set pieces

  • High-value limited editions

  • Collections and bulk sales

Submit To Sell